Wednesday 14 January 2015

profile of my agency

Advertisement agency - Bartle Bogle Hegarty.



the agency was founded in 1982 by john Bartle, Nigel Bogle and John Hegarty. 

owners of bartle bogle hegarty is publicis that took the remaining 51% of the company in july 2012 when they already owned 49% in 1997 that they got from Leo burnett wordwide .

Bartle Bogle Hegarty history of work started with its work for levi's clothes and carries on too this day, ranging from car manufactures, levis' jeans, axe deodorant too waitrose food store.
Operation model:
The agency has over 1,000 staff worldwide.

roles in bbh.
strategist:  Jamie Watson is strategist for BBH which involves creating the briefs for creative teams, in what the brief says for the team and what angle or position they want to take on it. he also does creative reviews of the campaigns and checking that are on brief and are what they are looking for.

Team Manger: Jonny Price is a team manger for BBH which involves being involved from start to finish overseeing all workers and getting them to stuff and communicate. also a team manger is a perspective on the project as a whole in a bigger picture due to being there from start to finish.

BBH clients;
Dulux
Axe
Waitrose
Barnados
British airways
Adias
and many more..




No comments:

Post a Comment